The brush born out of frustration...
We’ve all been there - tugging at knots, watching strands break, feeling like every brush stroke does more harm than good. We saw a gap in the market: there were brushes that detangled, and products that claimed to repair hair. But nothing that did both in one step, instantly. So we reimagined what a brush could be.
All the ease of your favorite detangler, now with real hair care benefits built in.
Instantly visible results
Effortlessly detangles hair for a smooth, glossy finish.
Longterm results
RED light
Helps strengthen hair prone to breakage & thinning.
BLUE light
Balances scalp to combat oiliness & flaking.
GREEN light
Improves scalp & hair health by boosting circulation.

Simple & easy
STEP 1
Turn on
Flip open the hairbrush, and press the universal button to turn on the LED light.
STEP 2
Select LED
Press the universal button again to switch between LED light colors: red LED, green LED or blue LED.
STEP 3
Brush hair
Brush hair as normal, from scalp to ends of hair. Once finished, press the universal button for 3 seconds to turn the LED light off.
One-time
investment
Sustainable
No replacement parts required. Ever.
Cruelty-free & Vegan
No animals were used in the development and testing of this product.
Staggering battery life
Lasts up to a whopping 6 hours of use per single USB charge.
Hygienic & Waterproof
100% waterproof, can be used on both wet and dry hair, easy to clean.
The outer flip frame
Engineered for practicality and protection, the flip frame is precisely what it claims to be. It's a frame on the outer rim of your brush that flips forward to shield the bristles from deforming due to mechanical force, preventing the brush from picking up lint or getting tangled in your bag or drawer. It effortlessly flips back to open up bristles, ready to brush and repair your hair. Just flip forward once you have finished, and that's it.
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INDEPENDENT REVIEWS
BY BAZAAR VOICE
INDEPENDENT REVIEWS
BY BAZAAR VOICE