The World of Scents: Why Do We Like Certain Perfumes
Perfumes are a bit of magic in our everyday lives. They are transparent liquids capable of evoking memories, lifting up spirits, attracting or repulsing, boosting confidence, and leaving an impression—all with one spray to the skin.
Blast from the Past: 90s Minimalist Fashion is Back
As we rolled into the late 90s, fashion took a turn from the flashy colors and sporty gear of the 80s toward the minimalism of sleek slip dresses and denim.
Would You Let Chat GPT Dress You for Work? A Weeklong Experiment
In our constant quest for simplifying decision-making processes and embracing innovation, here at MYSA, we stumbled upon an idea - letting Chat GPT, an AI-powered chatbot, decide our work outfits for a week, hopefully striking a balance between a relaxed and formal look.
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How To Wear Green Without Looking Like a Leprechaun
Green is the new black. Wherever you are in the world over St. Patrick’s Day weekend, there’s no escaping the sea of green that is sure to be taking over the streets. Whether you’re getting involved in the Irish-themed fun or just trying to add some green into your wardrobe, this defin
A Very Special Style Episode: 90s TV Fashion Icons
Grab your velvet scrunchie and tune in. It’s no secret that fashion is cyclical, and now that the 90s seem to be creeping into our collective closets again, we’re taking a look back at our favorite 90s TV fashion icons. From primetime broadcasts to Saturday morning programming, these ladies (and
How to Look Hot While Staying Warm
#FuzzySocksOverEverything When the cold winter weather arrives, it’s hard not to grab the biggest blanket in your closet, wrap it around your body, look yourself in the mirror and say - ‘Yeah, this works.’ Don’t let the frigid winter air cramp your style this year. With our round up o
From Dangerous to Cringe-Worthy: Historic Beauty Cons That Are Funny, Faddish… and Potentially Fatal
Even before today’s less than comfortable trends - think towering stilettos, waist-trainers, and bee-venom facials (ouch!) - the fashionable among us had long suffered for beauty. From a Renaissance penchant for poisoned eye-drops, through to the sheer grossness of slapping bird poo on our faces,
Ring in the New Year with Style: Our Predictions for 2018 Beauty Trends
A new year means a new you - and here are the hottest upcoming trends for 2018. What with product launches and industry awards aplenty, it’s been another whirlwind 12 months here at FOREO. Looking ahead, 2018 is set to be our most exciting year yet, but before that we invited our most clairvoyant-
5 Accessories that Turn Any Outfit Into a New Year’s Eve Look
Ring in the new year with style. If you’re searching for the perfect outfit to see you through the end of 2017, but don’t want to splurge on a brand new dress, accessories are the best way to make anything look special. Grab your favorite little black dress and give your accessories the
Top 10 Reasons Kate is Queen of Maternity Style
One word: coats. With HRH The Duchess of Cambridge pregnant again, citizens of the world - or perhaps just royal-obsessed Americans - are eagerly awaiting the first glimpse of another baby bump. Kate Middleton never disappoints when it comes to style, but throughout both her previous pregnancies, sh
Looking Fit: Dress like a Pro Athlete without Breaking the Bank
Think fitness gear is becoming too expensive? Don’t sweat it. You don’t have to break the bank to sport stylish active wear, so here’s our roundup of top fitness gear, and which ones are worth saving on vs splurging. SPLURGE: SHOES Finding sneakers that offer the right amount of support and c
No Crown Required: 5 Ways to Get a Miss USA Look
Butt glue may not be useful in everyday scenarios, but pageant contestants have a few other helpful beauty tricks up their sleeveless ball gowns. This past weekend, 2.9 million viewers tuned in to watch women from every corner of America compete in the Miss USA pageant for the 66th time. 51
Why the Launch of Vogue Arabia is Such a Huge Deal
The arrival of Vogue in the Middle East is changing the face of fashion—and the world. We have some exciting news: Vogue Arabia, the first Vogue for Middle Eastern readers, has just released its very first issue this February 2017. Debuting in Arabic and English, this history-making publication
How to Walk in Heels and Not Fall on Your Face
Walking in these pretty medieval torture devices just got WAY easier. How the characters in Sex in the City spent hours running around New York City in heels without breaking a sweat is something I may never understand. The first time I attempted to run around the city in stilettos, I gave up half
Behind the Brand: Meet Baja East's Dynamic Duo
The inside story of the brand’s successful partnership. It’s hard to get two people to agree on a single vision, which is why co-founder conflict is a main cause of startup failure. For Baja East, their East Coast v. West Coast backgrounds did not result in a West Side Story ending, but
Fashion Week Exclusive: International Model Caleigh Darragh on different definitions of beauty around the world
With Fashion Week upon us, ever wonder what different looks are popular around the world? MYSA has the inside scoop from international model and founder of Models with Minds, Caleigh Darragh. [video: https://www.youtube.com/watch?v=ErsJJkDqW-E&feature=youtu.be] Click here to see Calei
How to Clean Out Your Closet
Let’s face the facts: You have more stuff than you need and you are likely to buy more. It’s time to do some spring cleaning and clear out your closet. Here’s how it’s done. “When was the last time I wore this?” Make the initial round of cuts easily. Go th
5 Reasons to Wear an Unsexy Halloween Costume
Turn heads with these awesomely unsexy costumes Halloween is often a time to unleash that sexy kitten normally hidden under the comforting layers of fall. The sexy Halloween costume has its effect, but here are some definite pluses to the unsexy costume... My journey into the unsexy started
Fashion Week Tell-All: Behind the Scenes With Lord Ashbury
How do the professionals capture the behind-the-catwalk excitement and madness of Fashion Week? We spoke with photographer Simbarashe Cha to find out. Simbarashe opens up on Fashion Week, his fashion blog Lord Ashbury, and his career in one of the world’s most competitive industries. From workin