Perfumes are a bit of magic in our everyday lives. They are transparent liquids capable of evoking memories, lifting up spirits, attracting or repulsing, boosting confidence, and leaving an impression—all with one spray to the skin. 

As we rolled into the late 90s, fashion took a turn from the flashy colors and sporty gear of the 80s toward the minimalism of sleek slip dresses and denim.

Stepping into a new year marks a fresh start, a clean slate, and a time when we might try to shake up our routines and habits—maybe even attempt to become a morning person or quit coffee; who knows?

In our constant quest for simplifying decision-making processes and embracing innovation, here at MYSA, we stumbled upon an idea - letting Chat GPT, an AI-powered chatbot, decide our work outfits for a week, hopefully striking a balance between a relaxed and formal look.

In a world that often feels chaotic and fast-paced, looking put together can sometimes be the last thing on our minds. However, looking polished and elegant doesn't have to be reserved only for special occasions.

Ballet dancers and costumes have been synonymous with grace, elegance and style for centuries. Ballet was created in the Renaissance as a type of entertainment on the Italian court, and moved to the Parisian opera in the 17th century.

How does fashion impacts our lives, from the personal to the political and beyond? Find out in the great new Véronique Hyland's book - "Dress Code: Unlocking Fashion from the New Look to Millennial Pink".

Let’s add some glitz, glam, and sparkle to our summer wardrobe! Short dresses, animal prints, tropical themes, neon colors, and tie-dye - ahh summer, we missed you. It's that time of the year when we dress to impress but with as few clothes as possible. That’s why we curated a list of great fas

It's our absolute pleasure to enter the bright and beautiful universe of The Bellum Booth! Our guide Serra Bellum - AKA Yemisi Abraham - talks us through her digital luxury marketing, fashion and lifestyle brand, and shares her top tips for looking great - and feeling even better! Follow her on In

Start the year on the right (well-styled) foot. The new year is a time for new beginnings - and new clothes. Whether you’ve got a few gift cards burning a hole in your pocket, or your wardrobe just needs a bit of sprucing up before spring, we’re here with all the upcoming fashion trends for 2019

Meet the dynamic blogger duo Pink Macaron; Stephanie and Sarah! A blonde and a brunette – are two best friends who love to be overdressed (mostly in pink)! It all started on Instagram when the two besties from beautiful Munich started sharing pictures of their way of celebrating life. Tell us a l

Say Olá and Bonjour and to Hannah Romao! Better known as Avec Hannah, she is a French influencer of Brazilian descent. Passionate about fashion from an early age, she recently started to share the love with her loyal friends and followers, both on her gorgeously curated blog and downright drea

Because we can’t all pull off pumpkin spice. With fall quickly approaching, it’s time to swap out those summer whites for a more subtle autumn color palette. But before you jump into those cozy, fall-hued sweaters, it might be worth evaluating which colors look best on your skin tone. If you’v

Because life is too short to worry about polka dots with floral.   Growing up we hear numerous falsehoods about fashion that always leave a sharp impression in the back of our minds. While there’s no actual fashion police task force out there enforcing these so-called “ rules”, we tend to

Let us introduce you to the founder of Lovely Pepa Alexandra Pereira's blogger's career had an unexpected path; initially set to become a lawyer, Alexandra decided to pursue her passion instead and launch her blog way back in 2009. Since then, she’s become #styleinspo for her many Instagram and